Nat Geo WILD
The concept was simple: allow nature to embody the brand and speak for itself. We sifted through hundreds of hours of show footage to find just the right moments that would feel complete within a limited time frame of only a few seconds.
The sniffs and licks of the star-nosed mole are actually dog sounds carefully edited to match shots of the mole navigating its underground world. Hyper-stylized sound design was added to each ID to bring these WILD moments to life.